customer behaviour
Customer behaviour at the heart of embedded finance
Monday 30 October 2023
by Lisa Moyle
Kam Chana, Head of Future FS Labs at the Royal College of Art, shared her views on what today’s customer is looking for at the recent NatWest Boxed – in collaboration with FTT Embedded Finance & Supers Apps – event exploring the next generation of embedded finance. The Lab she runs is built around the
- Published in Blog, Embedded Finance, Video