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Embedded finance and the importance of following the customer eyeballs

by Lisa Moyle / Tuesday 18 October 2022 / Published in Embedded Finance, Interviews, Video

In the latest edition of our FTT Chats series, we took the opportunity to sit down and speak Nikhil Batheja, Executive Director, CIB Technology, API Architecture & Strategy at J.P. Morgan. about what he sees as some of the exciting trends in the financial services sector.

As Nik will be joining us for FTT Embedded Finance North America in San Francisco on December 1st, we discussed embedded finance and the related technology and business drivers. Given his broad experience across the industry, he speaks from an interesting and informed perspective.

We talked about the US, in particular, and how embedded finance is following a different  path across the consumer, middle market and corporate banking sectors.

In the consumer space, we looked at the American addiction to cards and loyalty points. Nik shared his view of the importance of following where the ‘customer eyeballs’ land.

Nik covered a lot of ground in our informative chat. To hear more from Nik (and an equally impressive speaker line up) and dig even deeper into embedded finance, join us in San Francisco on December 1st. Some members of our community may even qualify for a complimentary pass (check out the website for the criteria).

 

 

FTT Embedded Finance & Super-Apps North America 2022

FTT Embedded Finance & Super-Apps North America 2022

Meeting your customers where and when they need you. Join an exciting and disruptive community of 350+ retailers, manufacturers, insurers, telcos, financial institutions, fintechs and tech innovators this December 1, 2022 in San Francisco, California.

Find out more

Tagged under: Embedded finance, financial services, Interview, Splash, Splash page

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